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SS22 FASHION CAMPAIGNS EVOKE FUN AND FREEDOM

Flicking through March’s British Vogue (not overlooking the incredible Steven Meisel cover of ‘90s supermodel Naomi Campbell clutching her adorable new baby — the reason why we bought the magazine in the first place), one cannot help but notice the plethora of star-studded and vibrant SS22 fashion campaigns that have been released by the big name brands, from Squid Games’ HoYeon Jung striking a pose for Louis Vuitton, to singer Miley Cyrus munching on cake for Gucci, the season of new beginnings and end(ish) of Covid has brought with it a feeling of fun and freedom that is emulated in these adverts through bright colours and joyful pastimes — are you ready to step in?

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